Free Shipping
Rs. 300 flat rate for orders below Rs. 7,000. Free delivery for orders of Rs. 7,000 and above. Delivery from dispatch: Karachi 24–48 hours, outside Karachi 3–4 working days.
Free Shipping
7-Day Returns
Returns and exchanges within 7 days of delivery on new, unused items in original packaging. For hygiene reasons, opened or unsealed cosmetics and skincare cannot be returned unless faulty or damaged on arrival. Return shipping is paid by the customer, except for damaged, faulty or incorrect items. Read our refund policy.
7-Day Returns
Shipping
Rs. 300 flat rate for orders below Rs. 7,000, or free delivery for orders of Rs. 7,000 and above. Orders are processed and dispatched on the same day or the next working day, depending on order time. Delivery within Karachi: 24–48 hours from dispatch. Delivery outside Karachi: 3–4 working days from dispatch. Deliveries run Monday to Saturday, excluding Sundays and public holidays. Shipping policy
Returns & Exchanges
Returns and exchanges are accepted within 7 days of delivery on new, unused items in their original packaging. For hygiene reasons, opened or unsealed cosmetics and skincare cannot be returned unless faulty or damaged on arrival. Return shipping is paid by the customer, except for damaged, faulty or incorrect items. Refunds are processed within 3 days of receiving the returned item. Read the full refund policy
Description
This velvety soft, lightweight primer has a slight pink tint to illuminate skin pre-makeup, but dries down to a translucent, matte finish. Like the name suggests, Optical Illusion creates an optical veil of scattered light, giving skin a soft-focus effect. The result? A beautiful, airbrushed finish (no Photoshop skills necessary)! Our cushy formula provides just enough glide to fill in lines for a smoothed-out complexion, and dries down to the perfect powdery finish.
In a clinical study of Optical Illusion Complexion Primer, immediately after use:*
• 90% of participants had a reduction in pore visibility.
• 90% had smoother-looking skin.
• 93% had more even-toned skin.
• 81% had a visible reduction in fine lines and blemishes.
*Based on clinical grading in a 30-person study.
This cushiony formula contains optical blurring pigments for beautifully perfected skin. A luxurious blend of argan, rosehip and meadowfoam seed oils provides moisturizing and antioxidant benefits while vitamin E conditions.
Optical Illusion Complexion Primer comes in a luxurious clear bottle with a metallized gunmetal cap and base. We even equipped the bottle with an airless pump—so it’s easy to get out every last bit of product.
Urban Decay is 100% cruelty-free.
Fill Weight: 28 ml / 0.95 fl oz

