Brands

A scalp-nourishing tonic that promotes a healthier scalp environment and provides scalp care. The direct-to-scalp spray has a non-greasy, airy texture for easy repeated application. Silicone-free and formulated with Rosemary Essential Oil, 7 Vitamins, 6 Black Foods, Probiotics, and Caffeine. Key Features: Root Enhancement • Scalp Vitamin • Soothing •...

An ampoule formulated with Artichoke as the core ingredient to maintain the skin’s natural barrier and promote a brighter, smoother complexion. Alcohol-free and suitable for all skin types including sensitive skin. The formula features double the amount of Hawkweed Extract for enhanced antioxidant properties. Skin Details Skin Type: All skin...

A dual-zone moisturiser designed for combination skin, featuring two distinct cream formulas in one jar — a blue gel-type cream for the T-zone and a white richer cream for the U-zone. Customise your routine based on how your skin looks and feels each day for balanced, healthy skin year-round. Suggested...

Axis Y Dark Spot Correcting Glow Serum is a 5% Niacinamide-based serum for a radiant-looking finish. Formulated with 6 botanical extracts and plant-derived Squalane for lightweight hydration. 5% Niacinamide Calendula extract Papaya extract Sea Buckthorn Rice Bran extract Plant-derived Squalane — nourishes and retains moisture Allantoin Cruelty-free and vegan-friendly Free...

Axis Y Spot The Difference Blemish Treatment 15ml Formulated for acne-prone, oily and sensitive skin, this light gel provides lightweight moisture care. Infused with hydrating Ceramide capsules for moisture care. Alcohol-free. Skin Profile Skin Type: Acne-prone, sensitive, normal, combination, oily, dry Skin Concern: Acne and discoloration Skin Feel: Lightweight and...

A gentle cleansing oil formulated with Soybean Oil (50%) as the base to dissolve dirt, sebum, and makeup residue . Enriched with Ginseng Seed Oil (0.1%) for a calming, cozy scent and added skin protection. Uses micellar cleansing technology to attract and remove impurities while supplying moisture deep into the...

SPF50+ PA++++ | Non-Greasy Formula | Nourishes & Hydrates Infused with 30% ginseng extract and 2% niacinamide, this sun serum provides effective UV protection while nourishing and hydrating your skin. The surfactant-free capsule formula absorbs seamlessly, offering a refreshing feel without a white cast or greasiness. For hydrated-feeling skin. What...

A gentle, slightly acidic gel cleanser formulated with Plum Water (24%) and Mung Bean Seed Extract (3%) to cleanse thoroughly while maintaining the skin's natural pH and barrier health. Inspired by traditional Hanbang ingredients used in the Joseon Dynasty. Moist gel formula leaves skin hydrated and refreshed — never tight...

A wash-off face mask made with Korean rice extracts and honey to hydrate and gently exfoliate skin in one step. Inspired by the time-honoured benefits of Korean rice, this mask combines a rice wine complex with rice hull powder for brighter, plumper, hydrated skin. Honey and kaolin clay create a...

A discovery kit featuring 4 mini-size (10ml each) Beauty of Joseon serums, designed to help you find the right serum for your skin type and concerns before committing to a full-size bottle. Use individually or layer them based on your skin's needs. What's Inside Calming Serum: Green Tea + Panthenol...

A collaboration between Beauty of Joseon and @glowwithava (byAva), the JELLOSKIN Massage Cream is a pudding-textured massage cream designed to refine facial contours, deeply hydrate the skin. Suitable for the entire face and body. Best used with a gua sha (gwalsa) for enhanced contouring and soothing effects. Key Features Top-to-toe...

A matte-finish sun stick formulated with Artemisia Capillaris (Mugwort) and Green Tea Extracts, designed for effortless reapplication over makeup throughout the day. Developed in collaboration with cosmetic chemist Ramón @glowbyramon, this sun stick applies smoothly without clumping, greasiness, or stickiness — even on multiple reapplications. Compact and hygienic; no hands...

A balm-type cleansing oil that gently melts away eye, lip, and base makeup as well as excess sebum. Formulated with Rice Bran and a Grain Complex Extract to leave skin moisturised and comfortable after cleansing — never dry or tight. Key Features Solid balm texture — soft balm that transforms...

A lightweight gel moisturiser formulated with Red Bean Extract and a Peptide Complex (3 types) to maintain optimal sebum levels, deeply hydrate, and provide moisture care to oily and combination skin. Non-greasy, fast-absorbing, and suitable for both AM and PM routines. Key Benefits Intensely hydrates without heaviness or greasiness Controls...

A lightweight, watery sunscreen formulated with Rice Seed Water (30%) and Panthenol (Vitamin B5) for hydrating, non-greasy UV protection with a fresh, dewy finish. No white cast, no stickiness. Best suited for oily and combination skin types.Key Ingredients Rice Seed Water 30% — packed with vitamins, minerals, and antioxidants; restores...

Beauty of Joseon Relief Sun Rice + Probiotics is a lightweight, creamy organic sunscreen with SPF50 PA++++. Formulated with 30% rice extract and grain fermented extracts, it provides broad-spectrum UV protection while moisturizing and nourishing the skin — with no white cast, no stickiness, and no caking under makeup. SPF50...

A revitalising face serum formulated with Ginseng Root Water (63%) and Snail Secretion Filtrate (3%) to restore vitality, elasticity, and moisture to dull, tired skin. Inspired by traditional Korean Hanbang medicine, this serum deeply hydrates and helps condition skin. Key Ingredients Ginseng Root Water 63% — rich in saponin; quickly...

A weightless, water-rich concealer with flexible pigments infused with light technology to conceal and blur imperfections for a perfected look. Aqua Luminous Perfecting Concealer provides weightless, buildable coverage with every water-light drop. This 32 percent water-rich concealer is easily blendable, and it blurs imperfections, covers dark circles, hides blemishes and...

3 Steps to bright eyes Prime – A brighter under eye starts with perfectly primed skin. Begin with Anti-Fatigue Under EyePrimer, an eye balm & primer in one that blurs imperfections and creates a smooth canvas for undereye makeup application. Brighten – Instantly brighten the appearance of dark circles with...

Shade: Ipanema Sun - Medium Auburn-Brown WHY IT'S CULT Like spending a day at the beach without putting a toe in the sand, this neutral bronzer bestows healthy, natural warmth so that skin looks sun-kissed but never orange. With shades inspired by sun-drenched destinations, this beach-themed bronzer is a creamy...